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	<title>Many Niches &#187; apps</title>
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		<title>Marketplace Value Add For Devs and Customers</title>
		<link>http://www.manyniches.com/windows-phone/marketplace-value-add-for-devs-and-customers/</link>
		<comments>http://www.manyniches.com/windows-phone/marketplace-value-add-for-devs-and-customers/#comments</comments>
		<pubDate>Thu, 24 Jun 2010 15:22:00 +0000</pubDate>
		<dc:creator>Brandon Watson</dc:creator>
				<category><![CDATA[Windows Phone]]></category>
		<category><![CDATA[android]]></category>
		<category><![CDATA[apps]]></category>
		<category><![CDATA[iphone]]></category>
		<category><![CDATA[marketplace]]></category>
		<category><![CDATA[windows phone 7]]></category>
		<category><![CDATA[wp7dev]]></category>

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		<description><![CDATA[There was a story which surfaced yesterday about vulnerabilities exposed in a wide swath of Android apps.&#160; SMobile Systems conducted research in the Android app space and found that some 20% of the apps allow third-party apps to gain access to sensitive or private information. It would be easy to dismiss this article by pointing [...]]]></description>
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<p>There was a story which surfaced yesterday about <a href="http://news.cnet.com/8301-27080_3-20008518-245.html?amp">vulnerabilities exposed in a wide swath of Android apps</a>.&#160; SMobile Systems conducted research in the Android app space and found that some 20% of the apps allow third-party apps to gain access to sensitive or private information.</p>
<p>It would be easy to dismiss this article by pointing out that by simply downloading an app, a customer is making a explicit allowance to an app to access data on the phone.&#160; What I found troubling about the findings wasn’t necessarily the point about access to the data, but rather that, 5% of the apps surveyed could make calls and 2% could send premium SMS messages.&#160; Talk about a surprise cell phone bill.</p>
<p>The key word in the above statements, however, is “could.&#8217;”&#160; Yes, customers make the decision to download those apps, but they have no way of knowing with certainty what those apps are doing behind the scenes.&#160; UPDATE: Ben points out below that the customer us warned of all the APIs used, which is true, but they aren’t told *how* they are used.</p>
<p>Further, because of the multi-tasking architecture of Android, the apps have the potential to be doing a bunch of bad things in the background when the phone is not in use.</p>
<p>Google has been quick to point out that the architecture of Android would limit what actual damage one of these apps could do, but that’s really not the point.&#160; What is being lost in this discussion is that there is no curation of the Android marketplace.&#160; For all the grumbling and grousing about the Apple AppStore, their review process would likely catch these abuses.&#160; There is no such level of certification for the Android marketplace.&#160; Customers don’t want to think about needing anti-spyware software for their phone, as the article implies is one solution for Android.</p>
<p>The Windows Phone Marketplace certainly believes in the curation model, and we have placed user security as a top priority.&#160; This is one of the main reasons that we have our app certification process, and why (UDPATE: “at least in version 1”) apps are run in sandboxes, with no access to any data other than its own isolated storage, or the ability to communicate with other apps.&#160; UPDATE: The goal is to ensure that absolute best customer experience when using their phone.</p>
<p>UDPATE 6/25/10</p>
<p>I’m not one who believes in conspiracy theories or anything, but I do find the timing of this <a href="http://news.cnet.com/8301-27080_3-20008922-245.html?tag=newsEditorsPicksArea.0">announcement from Google that they can remotely wipe apps from phones</a> a bit curious.&#160; I have to go do some digging, but I’d be interested to know if the Android developer agreement has specificity about what would constitute grounds for a remote wipe.</p>
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